Reports suggest Jerry Greenfield is leaving Ben & Jerry’s, citing Unilever’s reversal on allowing the founders to speak out on social and political causes. The news raises questions about the company’s commitment to its activism-focused roots.
Breakdown
- Jerry Greenfield is leaving Ben & Jerry’s, the company he co-founded. 6s
- Greenfield cites Unilever's backtracking on allowing advocacy on social issues. 18s
- Greenfield and Cohen requested Unilever spin off the company, but the request was denied. 32s
- Unilever denies silencing the founders despite their lack of official roles. 38s
- Greenfield and Cohen had served as brand ambassadors for decades after the sale. 42s