CNN’s Anna Cooban reports on the viral Labubu dolls that have helped boost Pop Mart’s profits by almost 400%.
Breakdown
- Le Boo Boo plushie has made its company more valuable than the creator of Barbie.
- Company's net profits rose almost 400% in the first half of the year. 10s
- Celebrity endorsements and global demand have driven the craze. 26s
- PopMart temporarily suspended UK in-store sales due to large crowds. 29s
- Company plans to launch mini Le Boo Boo versions for phones. 47s