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Bloomberg

Apple predicts strong iPhone sales, as AI concerns linger

Bloomberg · Recent
Bloomberg
Bloomberg
Recent

Apple reported a bump in quarterly sales and predicted the holiday season would be its "best iPhone quarter ever." But concerns around China and AI persist.

Breakdown
  • Apple's iPhone sales are boosted by new hardware designs and in-store promotions. 15s
  • Supply chain shifts and economic conditions have led to fewer iPhone upgrades in China. 1m 13s
  • Apple expects Chinese demand to recover during the first quarter, coinciding with Chinese New Year. 2m 7s
  • Services, including content and advertising, are a key growth driver, with new deals like F1 streaming. 2m 38s
  • Apple plans to release an improved Siri with enhanced AI capabilities in 2026. 3m 29s
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