The new legislation would impose eco-taxes, advertising bans, and influencer restrictions, but critics believe the bill falls short of its initial environmental ambitions.
BreakdownGenerated by LeadStory AI
- French Senate passes bill to regulate ultra fast fashion industry. 15s
- Legislation targets Chinese brands like SHEIN and TEEMU with eco-taxes and advertising bans. 23s
- Eco-taxes could reach up to 10 euros per item by 2030. 39s
- European brands such as Zara and H&M are exempt from harsher sanctions. 54s
- Bill awaits final review by a joint committee and European Commission approval. 2m 2s