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The museum where iconic signs are celebrated

CBS America · Just In
CBS America
CBS America
Just In

All his life, Tod Swormstedt has been fascinated, not necessarily by American small businesses, but by their signs, which announce to all the world -- or at least the folks on Main Street -- "we're here." "CBS Evening News" anchor Tony Dokoupil paid a visit to the museum inspired by his passion.

Breakdown
  • The American Sign Museum tells America's story through historic signs.
  • Founder Todd Swarmstead highlights signs as symbols of small business passion. 7s
  • Most businesses represented by the signs no longer exist. 39s
  • Neon sign-making remains a featured craft at the museum. 1m 16s
  • A featured sign will travel to New York after a stop in Pittsburgh. 1m 40s