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The growing global enthusiasm for South Korea's K-pop industry

CNBC · Just In
CNBC
CNBC
Just In

Chinese president Xi Jinping’s outreach to South Korea — coupled with the ongoing buzz over the smash Netflix hit “KPop Demon Hunters” — has given South Korean K-pop stocks a big boost. CNBC’s Eunice Yoon look at the film’s K-pop roots and the growing global enthusiasm for South Korea’s music industry.

Breakdown
  • Netflix and Sony have agreed to produce a sequel to 'Kpop Demon Hunters,' set for release in 2029. 7s
  • 'Kpop Demon Hunters' has become one of Netflix's most watched titles, with over 325 million views. 45s
  • The film's popularity underscores the $10 billion global K-pop industry and its cultural influence. 53s
  • Major K-pop acts like Psy, BTS, and Blackpink have achieved significant global milestones. 1m 24s
  • Investor enthusiasm has driven up share prices of South Korea's top K-pop companies. 2m 26s
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