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CBC News

Why Quebec-produced whisky is having its moment

CBC News · 19 days ago
CBC News
CBC News
19 days ago

Quebecers have been turning to more locally produced alcohol ever since the SAQ took American bottles off the shelves last year. The SAQ says that the spike in sales is also due to a lack of competition in the market.

Breakdown
  • Local whisky sales in Quebec have more than doubled, per SAQ data 10s
  • Distillerie de Montréal's Rosemont brand reports major sales growth 15s
  • Sales boost extends to lesser-known products like honey whiskey 45s
  • SAQ cites reduced competition as a reason for the sales spike 1m 0s
  • Local producers and SAQ aim to keep Quebec whiskies in the spotlight 1m 53s
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