Name: Zendaya becomes Rolex brand ambassador
Uploaded: 2026-03-18T15:24:03.442Z
Duration: 2 min 58 s
Description: Greg Kelly swears off his beloved luxury timepiece brand after it allows Trump-hating celebrity Zendaya to become a brand ambassador.

Greg Kelly swears off his beloved luxury timepiece brand after it allows Trump-hating celebrity Zendaya to become a brand ambassador.

Rolex has selected Zendaya as its latest brand ambassador, featuring her prominently on its website and describing her as versatile and influential. The announcement has been met with disapproval from some, who cite Zendaya's outspoken political views and celebrity status as reasons for their criticism.

Zendaya, known for her roles in major films and television, has been recognized by outlets such as The New York Times and GQ for her cultural impact and busy career. Despite this, some long-time Rolex enthusiasts have expressed disappointment, arguing that her association may not align with the brand's traditional image.

Zendaya becomes Rolex brand ambassador

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Florida

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London

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Breakdown