LeadStory

Scripps Local

Women's professional sports see massive growth as fans pack stadiums

Scripps Local · Less Recent
Scripps Local
Scripps Local
Less Recent

Professional women's sports are experiencing hypergrowth, expanding 4.5 times faster than men's sports. According to the consulting firm McKinsey, global revenues for women's sports are projected to reach $2.3 billion this year.

Breakdown
  • Women's sports leagues are expanding and seeing rapid growth
  • Women's sports are growing 4.5 times faster than men's, with $2.3B revenue projected 16s
  • Major events like WNBA finals and NWSL championship drew over 1M viewers 42s
  • Denver Summit FC sold 45,000 tickets for its first match 1m 11s
  • Local sports bars and new broadcast deals are increasing access for fans 1m 28s
Women's Sports