If breaches are confirmed, Shein could face hefty fines, as the EU steps up enforcement of its digital rulebook against large tech companies.
Breakdown
- EU opens formal investigation into Shein's business practices
- Probe focuses on illegal products, addictive design, and recommendation transparency 8s
- Commission will gather more information and monitor Shein's operations 32s
- Possible outcomes include interim measures, commitments, or fines for non-compliance 42s
- Shein says it takes DSA obligations seriously and cooperates with the EU 53s