LeadStory

CNBC

WNBA Commissioner: Valuations going up from $5M to $260M on average

CNBC · New
CNBC
CNBC
New

CNBC’s Dom Chu with WNBA Commissioner Cathy Englebert, join 'Money Movers' to discuss the American Century Golf Tournament, expanding the WNBA and the league's growth,

BreakdownGenerated by LeadStory AI
  • WNBA Commissioner Cathy Engelbert discussed the league's participation in the American Century Golf Tournament and its benefits for the league's profile. 19s
  • The WNBA has expanded recently, adding teams in the Bay Area, Cleveland, Detroit, and Philadelphia, with Toronto and Portland to follow. 1m 16s
  • Engelbert emphasized the importance of balancing expansion with player opportunities and talent development. 1m 34s
  • Franchise valuations in the WNBA have increased from $5 million to an average of $260–$270 million. 3m 5s
  • The league's growth is driven by increased revenue from ticket sales, corporate partnerships, and new media deals, including a national agreement with NBC. 2m 52s
BusinessWomen's Sports