German luxury cars dominate the U.S. market — but falling sales and rising tariffs are shaking consumer confidence. Is this the beginning of the end for Germany's automotive success story in the U.S.?
Breakdown
- German luxury carmakers dominate the U.S. market but face new tariffs on imports.
- Tariffs have been reduced from nearly 30 percent to 15 percent but still add significant costs. 1m 5s
- Profits for major German carmakers have dropped dramatically in the second quarter. 54s
- Dealers are raising prices on new vehicles, and consumers may shift to used cars. 2m 9s
- German manufacturers face challenges adapting to new market conditions in the U.S. 3m 24s
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Global Tariffs
Donald Trump has signed an order to impose tariffs imports into the U.S. from countries including China, Mexico and Canada.