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Why is Lululemon suing Costco?

CBS America · Less Recent
CBS America
CBS America
Less Recent

Lululemon is suing Costco for violating trademark law over the discount retailer's apparent "dupes" of the athleisure brand's pants, jackets and sweatshirts. CBS News MoneyWatch reporter Megan Cerullo has more details.

BreakdownGenerated by LeadStory AI
  • Lululemon is suing Costco for allegedly selling imitation versions of its products.
  • The lawsuit claims Costco's Kirkland Signature brand offers 'dupes' of Lululemon's popular items. 43s
  • Lululemon alleges that these products are causing customer confusion and damaging its brand. 50s
  • The lawsuit focuses on three products: the Scuba hoodie, Define jacket, and ABC pants. 1m 32s
  • Lululemon is pursuing the case under trade dress law, which protects product design. 2m 14s
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