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Euronews

Corea del Sur dice que los anunciantes deben etiquetar los anuncios generados por IA

Euronews · Older
Euronews
Euronews
Older

Las autoridades surcoreanas han declarado que reforzarán el control y la eliminación de los anuncios problemáticos generados por inteligencia artificial e impondrán multas punitivas.

Breakdown
  • AI-generated ads must be labeled in South Korea starting next year
  • The rule targets deceptive ads with fake experts or deep-faked celebrities 8s
  • Officials will increase monitoring and introduce punitive fines 20s
  • Older consumers are seen as especially vulnerable to AI-generated ads 35s
  • Government continues to invest in advanced computer chips for AI 44s