A new billboard next to Toronto's busy Gardiner Expressway is attempting to attract tourists from southern Ontario back to a destination they once flocked to for chicken wings, pro sports and cross-border shopping: Buffalo, N.Y.
BreakdownGenerated by LeadStory AI
- Buffalo, NY, is actively seeking to bring back Canadian tourists with a new billboard campaign in Toronto. 4s
- Canadian travel to Buffalo has declined due to trade tensions and political rhetoric. 11s
- Cross-border visits from Ontario have dropped by 24% year over year and have not fully recovered since the pandemic. 1m 12s
- Local businesses are offering 30% discounts to Canadian tourists as an incentive. 1m 27s
- Buffalo businesses stress their desire for positive relations and reject political calls for annexation. 1m 54s