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Big companies pull back on Pride Month sponsorships

CBS America · 29 days ago
CBS America
CBS America
29 days ago

As Pride Month kicks off around the U.S., several big companies are reconsidering their sponsorships of LGBTQ+ events. A recent Forbes report looks at the impact of companies rolling back diversity, equity and inclusion policies and their support for Pride Month events.

BreakdownGenerated by LeadStory AI
  • San Francisco and Kansas City Pride events are facing $200,000 budget gaps due to major corporate donors withdrawing support. 9s
  • Several large companies, including Anheuser-Busch, Nissan, Lowe's, MasterCard, Citi, PepsiCo, and Target, have reduced or ended sponsorship of Pride events. 1m 12s
  • Economic uncertainty and changes in corporate DEI policies, influenced by political and regulatory factors, are cited as reasons for the reduction in support. 1m 50s
  • Organizers are seeking support from smaller local businesses and individual donors to fill funding gaps, with some success in community fundraising efforts. 2m 53s
  • In Minneapolis, the community surpassed fundraising goals after Target ended its sponsorship, demonstrating strong local support. 3m 53s
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