Name: Under Armour and Stephen Curry to end 13-year partnership
Uploaded: 2025-11-14T01:39:46.725Z
Duration: 2 min 53 s
Description: Under Armour and Stephen Curry have mutually agreed to end their 13-year partnership effective immediately, they said on Thursday (November 13).

Under Armour and Stephen Curry have mutually agreed to end their 13-year partnership effective immediately, they said on Thursday (November 13).

San Francisco

Under Armour and Stephen Curry's Curry brand have officially ended their 13-year partnership, a relationship that began in October 2013. Curry, who played a significant role in raising Under Armour's profile through athletic sponsorships and product lines, will now seek a new partner for his brand, which he solely owns.

Under Armour, facing financial and branding challenges with its stock down significantly, announced it will refocus on its core UA brand. The company will retain contracts with current Curry brand athletes, while Curry brand holds the right of first refusal. Curry remains a top NBA player and is expected to be a highly sought-after endorsement figure as he explores new opportunities.

Under Armour and Stephen Curry to end 13-year partnership

Yeah, Melissa, some breaking news. Under Armour and Curry brand officially splitting ways, ending a 13-year partnership. Steph Curry really put Under Armour on the map in terms of athletic sponsorship for an athlete. He has built out this brand over a number of years, released many different shoes, other apparel, but Under Armour is down 40% this year, has really struggled recently, both from a revenue standpoint and really a branding standpoint. And in a statement, Under Armour saying it wants to focus on its core UA brand. Curry brand will be free to find another partner. Steph Curry maintains sole ownership of it. There are a number of athletes that are under Curry brand. From what I am told, UA Under Armour will maintain contracts with those athletes, but Curry brand will have the right of first refusal. Alex, it's amazing to think about how long Steph Curry has been with Under Armour, associated with Under Armour. He signed with them, I believe in October of 2013. The stock meantime is down by about 76%. How hot of a brand does Steph Curry become now after being associated with Under Armour and its decline? You know, in one way it makes sense, I think, to end this relationship. UA obviously does need to focus on its core brand. Steph Curry is winding down his basketball career, potentially maybe moving into golf more. I mean, he told our own CNBC Sport, we did sort of a mini production with him earlier this year. And he mentioned, look, I may actually want to get into the senior tour when I turn 50. So potentially a new partnership there makes sense for both sides. But look, Curry is still one of the top NBA stars. He will likely play for at least several more years. So I would expect he will be quite a hot commodity. The interesting thing is that the Curry brand really represents sort of being the underdog. So it'll be interesting to see if whatever partner he ends up with here maintains that underdog relationship. Like, for instance, certainly he turned down Nike back in 2013 to join Under Armour. Nike, not particularly an underdog. So we'll have to wait and see who his new partner ends up being. Transcribed by https://otter.ai

Germany's government plans to bring back military service, to boost troop numbers to deal with the perceived threat from Russia. But voluntary conscription could become compulsory, if not enough recruits come forward.

Berlin

Germany outlines potential shift to compulsory conscription

As F-35 stealth fighter jets fly missions from a reopened naval base in Puerto Rico and Marines practice beach landings, sources tell CBS News the Pentagon is preparing for possible military action in Venezuela. Charlie D'Agata reports.

Washington

Pentagon preparing for possible military action in Venezuela

President Trump's name appears hundreds of times in the newly-released batch of 23,000 pages of records and messages from convicted sex offender Jeffrey Epstein, raising questions about their relationship. Mr. Trump has repeatedly denied any wrongdoing and has called the scandal a "hoax" perpetrated by Democrats.

Trump named hundreds of times in newly released Epstein files

A federal judge has ruled that hundreds of people detained by Immigration and Customs Enforcement during "Operation Midway Blitz" in the Chicago area must be released. CBS News immigration and politics reporter Camilo Montoya-Galvez has more.

Chicago

Judge finds ICE illegally arrested hundreds of people in Chicago

For the first time in six weeks, the U.S. government is open. President Trump signed a bill last night to fund the government through the end of January.

Trump says he is 'willing to work with anyone' on health care

U.S. forces have killed four people in the latest strike on an alleged drug boat in the Caribbean. CBS News national security coordinating producer James LaPorta has more.

Caracas

U.S. forces kill four in latest Caribbean drug boat strike

Israeli settlers set fire to a mosque in the West Bank on Thursday (November 13) and sprayed racist slogans on its walls, Palestinian residents said.

Jerusalem

Middle East Conflict

Israeli settlers torch mosque in West Bank, residents say

Thailand-Cambodia border tensions escalate days after a US-backed ceasefire agreement breaks down.

Bangkok

Thailand-Cambodia tensions escalate as truce hangs in the balance

A bipartisan group of lawmakers is one step closer to the full release of the Justice Department's documents on Jeffrey Epstein after securing the final signature needed to force a House vote. Scott MacFarlane reports.

House to vote on Epstein files release after bipartisan group push

With the Amazon nearing a tipping point, Indigenous voices are demanding immediate action at COP30, with campaigners saying their protests are a stark reminder that time is running out to stop catastrophic climate change.

Belém

Indigenous voices demand action at COP30 amid Amazon crisis

The U.S. government's longest standoff left both parties facing heavy criticism, and neither is likely to claim victory. Millions of Americans felt the impact, from hundreds of thousands of unpaid federal workers to families left without food stamps.

Trump signs deal to end record 43-day U.S. shutdown

Venezuela is preparing a 'massive mobilization' of its military as the U.S.’s largest warship arrives in the Caribbean Sea after U.S. President Donald Trump ordered a military buildup in the region.

Venezuela readying military as U.S.’s largest warship arrives

After 43 days, Congress passes a bill to reopen the U.S. government—Trump to sign spending legislation into law.

Washington County

U.S. House votes to re-open government, Trump to sign bill

Linda Sun faces trial – Prosecutors allege she secretly advanced China’s interests while serving in New York government.

New York

Ex-aide to NY governor accused of being China agent

The House passed a funding bill to end the government shutdown on Wednesday night, sending the measure to President Trump's desk for final signature.

House passes bill to fund government and end U.S. shutdown

Canada’s Foreign Minister Anita Anand met with U.S. Secretary of State Marco Rubio during the G7 summit to discuss defense, trade, and global security cooperation amid growing geopolitical tensions.

Kananaskis

Canada meets with U.S. counterpart Rubio at G7 summit

Venezuela has announced a "massive mobilization" of its military forces, as the U.S. continues its military buildup in the Caribbean. The announcement comes in the wake of U.S. strikes that have targeted at least 20 vessels in the waters around Latin America, killing dozens of people.

Venezuela mobilizing military as U.S. builds up military presence

The House of Representatives is preparing to vote on a long-awaited bill to end the government shutdown. CBS News congressional reporter Taurean Small has more from Capitol Hill.

House of Representatives ready vote on ending government shutdown

Warning: Some details are disturbing. An Army OB-GYN in Texas is accused of years of sexual assault and abuse of women on multiple bases, according to a recent lawsuit.

Killeen

Army gynecologist accused of secretly taking videos during exams

U.S. House Democrats on Wednesday released emails from Jeffrey Epstein referencing President Donald Trump, who has denied any knowledge of the convicted sex offender's crimes. In a 2019 email, Epstein said Trump "knew about the girls as he asked Ghislaine to stop."

New emails from Epstein mentioning Trump released by House Democrats

Cleveland Guardians pitcher Luis Ortiz was arraigned on Wednesday and pleaded not guilty to allegations of taking bribes to rig pitches. CBS News' Shanelle Kaul reports.

Brooklyn

Guardians pitcher Luis Ortiz arraigned, pleads not guilty

UK Prime Minister Keir Starmer backed the BBC while urging it to correct errors after U.S. President Donald Trump threatened a $1 billion lawsuit over a misleading edit of his Jan. 6, 2021 speech. The controversy led to the resignations of the BBC director general and head of news.

London

UK PM Keir Starmer backs BBC amid Trump threat

The U.S. House of Representatives will vote Wednesday on a spending bill that passed in the Senate earlier this week and could bring the longest government shutdown to an end.

House to vote on funding bill that could reopen government

The USS Gerald Ford aircraft carrier strike group has moved into the Latin America region, U.S. officials say, dramatically escalating a military buildup that has deepened tensions with Venezuela.

Largest U.S. aircraft carrier sailing to Latin America region

U.S. President Donald Trump sent a letter to Israeli President Isaac Herzog urging him to pardon Prime Minister Benjamin Netanyahu. CBS News' Courtney Kealy has more.

Tel Aviv-Yafo

Trump urges Israel's president to pardon Benjamin Netanyahu

Three astronauts remain stuck in space after their return capsule was damaged by orbital debris—delaying their journey home.

Beijing

Three Chinese astronauts stranded in space after capsule damage

The former first lady of Gabon and her son were being tried in absentia on various corruption charges.

Libreville

Gabon ex-first lady sentenced to 20 years in jail for embezzlement

Online platforms will ping Australian teenagers through over a million accounts in coming days offering a choice: download data, freeze profiles or lose the lot when a world-first ban on kids using social media starts on December 10. TikTok, Snapchat, Meta, Instagram and Threads are poised to deactivate accounts registered by users under 16, according to insiders.

Council of the City of Sydney

Big Tech starts complying with Australia's teen social media ban

Protesters stormed the COP30 climate conference in Brazil, clashing with security and overshadowing discussions earlier in the day California Gov. Gavin Newsom slamming America’s current stance on climate change.

Protesters storm into COP30 climate conference in Brazil

ByHeart is recalling all batches of its baby formula products after at least 15 infants were sickened. Dr. Steven Abrams, professor of pediatrics at the University of Texas at Austin, joins CBS News to discuss how parents can keep their children safe.

Breakdown